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None Is Not An Option!
Building Reports that Cover All Behavior In my line of work consulting with various customers I have been able to see common threads in how different companies approach web analytics and apply it to...
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Visits are a Wet Blanket
Beware How You Count Events! I am aware that a large segment of the HIPPO community advocate visit based metrics, but honestly, one can get into trouble – big trouble – if one blindly adheres to...
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